Coffee Shop Nomads

Coffee Shop Nomads approached us with a challenge: remote workers love independent coffee shops, and independent coffee shops love remote workers, yet the experience between the two was filled with laptop guilt, table roulette, and missed opportunities. They needed a brand that didn’t just solve a practical problem, but sparked a lifestyle shift.

We developed a bold, cult-like brand strategy that feels insider, aspirational, and effortlessly cool. From clarifying the mission and values to crafting the brand story, tone of voice, and messaging system, we built a foundation that speaks directly to digital nomads and indie café owners alike.

The result is Coffee Shop Nomads: the first official platform for booking independent coffee shops to work from. A brand with clarity, edge, and a movement behind it, transforming everyday coffee shop working into something intentional, guilt-free, and inspiring.